This project is a range of HE (Home Entertainment) design concepts for the marketing concept MODEA: Life Style, Art of Living, and Freedom of Placement.

The proposals intended to improve the experience of HE by looking into unconventional aspects of people’s life, taking into consideration how the users move at home, what activities they do, and how they use technologies such as the internet, social media, games and other types of interactive elements.

Some of the key characteristics that drove the proposed concepts are Objects that can be PERSONALISED that have a MODULAR structure, and that can BLEND IN in their context of use.