The service aims to support users in understanding how to gain the most from their own “Health and wellbeing package”, whilst also supporting a behavioural change in relation to diet, health and exercise
The brief required the development of a digital touch point (DTP) – to be used within the client’s website, to help users exploring a range of issues associated with health and well-being.
The experience was defined to motivate users by providing them with a set of options and choices about health and wellbeing (Choy 2008). Users were able to prioritise areas in terms of importance, readiness, and confidence. This was done by making use of a coffee loyalty card design and a ranking system.
The service aims to support users in understanding how to gain the most from their own “Health and wellbeing package”, whilst also supporting a behavioural change in relation to diet, health and exercise
Key2Health - Westfield
We designed a digital touch point (DTP) – to be used within the Westfield website. The TP aims to help users to explore a range of issues associated with their health and well-being and to support their understanding of how to gain the most from the “Westfield Health and wellbeing package”.
Also, supporting a behavioural change in relation to their diet, health and exercise.
My role: Interaction Designer
Developed by an Interdisciplinary team
@ C3RI –SHU (2011-12)
Client: Westfield
Liliana Rodriguez
